Local Web Design, Yorkshire, Lancashire
Helping businesses across Colne, Burnley, Skipton, Ilkley, Bingley and beyond with web design, AI-powered SEO, social media and local digital marketing.
Meet Your Local Expert
Marcus Lee-Crowther
Freelance Local Web Design & Marketing
With 15+ years of hands-on experience helping local businesses across Yorkshire and Lancashire, I combine beautiful web design with smart AI search optimisation to put your business in front of the right customers - online and in AI-generated answers.
Learn more about me15+
Years Experience
8+
Areas Served
150+
Projects Delivered
I am currently fully booked up to October 2026 but get in touch as I may be able to squeeze small projects in.
Key Services
Everything your local business needs to get found online - from great WordPress websites to SEO and GEO AI-powered search visibility.
Web Design or Redesign
Responsive, custom WordPress websites built to stand out from the competition and convert visitors into customers.
Social Media & Marketing
Data-driven social strategies that drive engagement, grow your audience, and generate real conversions.
Google Business Optimisation
Optimised Google Business listings with correct categories, strong local rankings, and map pack visibility.
SEO & GEO
Traditional SEO combined with GEO so your business ranks in Google and appears in AI-synthesised search responses.
Answer Engine Optimisation (AEO)
AEO structures your content so AI assistants like ChatGPT and Claude deliver your business as the direct answer.
AI Search Optimisation (AISO)
Stay visible across AI-powered search platforms and voice assistants with ongoing AISO strategies.
Serving Your Local Area
Based on the Yorkshire-Lancashire border, I work with businesses across the region to deliver proper web design and digital marketing - with a personal, local touch.
Recent Projects
Burnley Savings and Loans
Web Design & SEO
Burnley Savings and Loans
Web Design & SEO
Skipton Dog Walking
Web Design & Social Media
Skipton Dog Walking
Web Design & Social Media
Woodbank Garden Centre
Web Redesign & GEO
Woodbank Garden Centre
Web Redesign & GEO
Baildon Landscape Gardener
Web Design & Marketing
Baildon Landscape Gardener
Web Design & Marketing
Latest Insights
Practical tips and expert insights to help your local business thrive online.
What Is GEO? The Complete Guide to Generative Engine Optimisation for Local Businesses
Google's AI Overviews are changing how customers find local businesses. Here's what Generative Engine Optimisation means for your Colne, Burnley or Skipton business - and how to get ahead.
Answer Engine Optimisation (AEO): How to Make Your Business the Answer to Every Local Question
When someone asks Siri, Alexa or ChatGPT for a local tradesperson, will your business come up? AEO is the strategy that makes it happen - here's how it works.
The Local Business Owner's Guide to SEO in 2025: Win on Google in Colne, Burnley & Beyond
Local SEO has changed dramatically in 2025. Here's the definitive guide for Yorkshire-Lancashire border businesses who want to rank higher, get more calls, and beat the competition.
Ready to Grow Your Local Business Online?
Let's build something great together. Get a free consultation and discover how Local Web 360 can grow your digital presence across the Yorkshire-Lancashire border region.
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